Your Most Profitable Niche

Here's a framework for finding your most profitable niche in your existing customer base:

1. 1. The numbers work: they're easy to keep, have high average revenue, short sales cycles, and high levels of satisfaction

1. 2. There's good mojo: both sales and customer success enjoys working with them, and you like them, too

2. 3. There's a large addressable market: the more buyers to target, the better

3. Because who wouldn't like to fill their business with profitable customers? :)