[Video] Are You Stuck in the "Generalist Trap"?

    CQ

    Corey Quinn

    Founder, Deep Specialization™

    Saying YES to everyone seems like the path to growth, but it's actually holding your agency back...

    I just recorded a video about what I call "The Generalist Trap" that's holding back so many agency owners, and I wanted to share it with you.

    If you're tired of the hamster wheel of generalist agency work, this video is for you.

    Looking forward to hearing your thoughts,

    CQ

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    About Corey Quinn

    Founder, Deep Specialization™

    Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."

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    “Is this a good fit for my agency?”

    I partner with founders who want to build something meaningful, not just a busier agency, but a stronger, more scalable business.

    You’re likely a strong fit if:

    • You’re generating $1M–$20M+ annually
    • You want to lead your market, not blend into it
    • You’re thinking about long-term scale, not short-term tactics
    • You want a growth engine that doesn’t rely on you
    • You value clarity over complexity
    • You’re open to advanced growth levers, including acquisitions
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