How B2B Sales Decks Get Made

    CQ

    Corey Quinn

    Founder, Deep Specialization™

    Great B2B sales decks include this one thing.

    Typical path for a new B2B sales deck

    CEO --> HEAD OF SALES --> MARKETING --> SALES TEAM

     

    Optimal path a new B2B sales deck

    MARKETING --> CEO --> HEAD OF SALES --> SALES LEADER --> SALES TEAM

     

    WHY?

     

    Great sales decks reinforce your brand positioning and messaging, not ignore them.

    Questions to ponder:

    • What process do you follow to launch a new sales deck?

    • Do our sales materials align with our brand positioning and messaging? 

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    About Corey Quinn

    Founder, Deep Specialization™

    Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."

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