The impact of deal size on your sales cycle
Corey Quinn
Founder, Deep Specialization™
The larger the deal size, the longer the wait
Does the value of the deal determine the length of the sales cycle?
Typically:
Smaller ($) deals = shorter sales cycles
Bigger ($) deals = longer sales cycles.
From my experience:
Solo attorney = one Zoom call close
Multi-location hospital = 45 emails,13 conversations, 2 in-person presentations, 3 price negotiations, and 1 legal review
Either way, don't wait until you need a client to start prospecting :)
CQ
About Corey Quinn
Founder, Deep Specialization™
Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."
