Stop losing deals with this one sales mistake

    CQ

    Corey Quinn

    Founder, Deep Specialization™

    Stop losing deals by avoiding this sales mistake: sending contracts too soon. For better agency growth and positioning, secure verbal agreements first by aligning on scope and pricing. Deep specialization in your process ensures fewer lost deals and more successful outcomes.

    The #1 mistake I see agency salespeople make:

    Sending contracts before the deal is locked.

    Here's the thing...

    1. Contracts are for memorializing agreements, not negotiating

    2. Sending too early kills momentum and invites ghosting

    3. Prospects need clarity before seeing paperwork

    The right process:

    • Align on scope and pricing 100% via call

    • Handle all objections live

    • Get verbal agreement

    • THEN send the contract

    Remember: Every premature contract is a potential lost deal.

    Agree? Disagree?

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    About Corey Quinn

    Founder, Deep Specialization™

    Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."

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