Retention Rate as a Strategy
Corey Quinn
Founder, Deep Specialization™
A high retention rate is your best competitive advantage.
Why?
When you retain customers 2x or 3x times longer than your competitors, your revenue per customer is also 2x or 3x higher.
Ambitious companies deploy that extra revenue into better marketing.
Marketing that your competitors can't match.
And better marketing is the only way to grow fast.
About Corey Quinn
Founder, Deep Specialization™
Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."
