How to be seen as a specialist

    CQ

    Corey Quinn

    Founder, Deep Specialization™

    If you want to be seen as different, you need to be different.

    Agencies that unsuccessfully specialize in a vertical:

    • Landing pages 

    • Marketing campaigns

    • Conferences

    Agencies that successfully specialize in a vertical:

    • Landing pages

    • Marketing campaigns

    • Conferences

    • Associations

    • Newsletter

    • Podcast/YouTube channel

    • Podcast tour

    • Gift-based Outbound

    Here's the thing...

    You won't be recognized as a specialist if you only skim the surface.

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    About Corey Quinn

    Founder, Deep Specialization™

    Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."

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