Growth Limiting Assumptions
Corey Quinn
Founder, Deep Specialization™
Two growth-limiting assumptions that you'll want to avoid:
1/ The people you're seeking to serve are well-informed, rational, independent, long-term choice-makers.
2/ Everyone is like you, knows what you know, wants what you want
Instead, assume the opposite is true. 👊
(this idea was inspired by my mentor, Seth Godin)
About Corey Quinn
Founder, Deep Specialization™
Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."
