3 Questions to Ponder This Weekend 🤔

    CQ

    Corey Quinn

    Founder, Deep Specialization™

    These three questions could change how you position, sell, and scale your agency—if you take 10 minutes to answer them.

    Before you head into the weekend, I want to leave you with three powerful questions to think about.

    These aren’t just for reflection—answering them could reshape how you position, sell, and scale your agency. 🔥

    1. What’s one thing you do better than 99% of agencies—but aren’t leveraging as a competitive edge?

    2. What’s one hard truth about your agency’s current growth strategy that you’ve been avoiding?

    3. What’s a common belief in your industry that you strongly disagree with?

    Take 10 minutes this weekend and write down your answers.

    And if you want my personal feedback, send me what you’ve got—I’ll tell you exactly where you’re strong and where you need to refine.

    Best,

    CQ

    P.S. If you haven’t read Anyone, Not Everyone yet, this is exactly what I break down step by step. Might be a good weekend read. https://www.AnyoneNotEveryone.com 

    Frequently Asked Questions

    How do I find the one thing I do better than 99% of agencies?

    Look for a strength that's already there but underused as a competitive edge. It's often something so familiar it doesn't feel special internally, even though it stands out externally.

    What's a hard truth I might be avoiding about my growth strategy?

    Something true that hasn't been said out loud yet, whether that's overdependence on referrals, inconsistent follow-up, or a positioning gap. The point of the question is naming what's been avoided, not finding a new problem.

    Why is it useful to identify a belief in my industry I disagree with?

    Because a strong, well-formed disagreement often points toward real differentiation. Going along with common industry assumptions rarely creates the kind of positioning that makes an agency stand out.

    How much time should I spend answering these questions?

    About 10 minutes, written down rather than just thought through. Writing tends to surface more honest answers than reflecting silently.

    Where can I go deeper on positioning, selling, and scaling an agency?

    Anyone, Not Everyone breaks down exactly this process step by step, and it's a fit for anyone who wants to go beyond the weekend reflection into a full framework.


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    CQ

    About Corey Quinn

    Founder, Deep Specialization™

    Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."

    “Is this a good fit for my agency?”

    I partner with founders who want to build something meaningful, not just a busier agency, but a stronger, more scalable business.

    You’re likely a strong fit if:

    • You’re generating $1M–$20M+ annually
    • You want to lead your market, not blend into it
    • You’re thinking about long-term scale, not short-term tactics
    • You want a growth engine that doesn’t rely on you
    • You value clarity over complexity
    • You’re open to advanced growth levers, including acquisitions
    Anyone Not Everyone Book Cover

    Escape Founder-Led Sales With My Free Book

    My bestselling book Anyone Not Everyone reveals the positioning and outbound system that helps founder-led agencies create predictable, scalable growth.

    Endorsed by Aaron Ross, Alan Dibb, Dr. Benjamin Hardy, and many other top thinkers in the agency world.

    ★★★★★
    Over 100 5-star Amazon reviews