How to 10x your agency's credibility
Corey Quinn
Founder, Deep Specialization™
This one thing can skyrocket your trust and credibility.
Want to 10x your agency's credibility in your vertical?
Speak at their conferences.
We did this as a ton at Scorpion; it helped us skyrocket our trust and credibility.
Here's what I learned: Event organizers prefer speakers who offer useful content, resonate with the intended audience, and create a memorable experience.
Here are 3 ways to increase your chances of being selected:
Organizers want speakers who are experts in their field. Showcase your achievements, credentials, publications, and areas of specialization.
Align your content with the event’s objectives, audience, and theme. Understand the purpose of the event and pitch topics that resonate with that.
Organizers look for fresh and innovative ideas. Offer a unique perspective or groundbreaking insights.
Keep in mind that being asked to speak on the main stage requires a great deal of trust and credibility that builds over time.
As you get there, consider other speaking opportunities, such as a panel or hosting a breakout. All are valuable.
CQ
About Corey Quinn
Founder, Deep Specialization™
Corey helps founder-led agencies scale through Deep Specialization™ and programmatic M&A. Former CMO of Scorpion ($20M to $200M). Author of "Anyone, Not Everyone."
