The Deep Specialization™️ Podcast

The Deep Specialization™️ Podcast

Hosted by: Corey Quinn

Everyone knows the power of focus in business, but not everyone knows how to do it well. On this show, you'll hear from 7, 8, and 9-figure founders and executives who've been wildly successful by taking a vertical...

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Episodes

Innovation Essentials for Digital Agencies in 2025 | Jon Morris

What would happen if you allocated  at least 5% of your agency’s revenue to innovation? Join Corey Quinn as he chats with Jon Morris—CEO/Chairman of Fiscal Advocate—about the essential role of innovation in scaling...
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AI, Value, and Vertical Focus: The New Agency Growth Formula

Join Corey Quinn and Nick Petroski, Founder of Promethean Research, as they dive into the 2025 Digital Agency Report. Discover key trends shaping agency growth—from specialization and service expansion to AI...
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The AI Advantage: How Agencies Can Work Less & Achieve More

Wondering how AI can help your agency boost efficiency, streamline operations, and scale smarter? In this episode, Corey Quinn welcomes Khushbu Doshi, Chief Operating Officer at E2M Solutions, to explore the real...
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Product-Led vs. Sales-Led: Which Model is Right For Your Agency?

Product-Led vs. Sales-Led Growth: Which model is right for your agency? In this episode, Corey breaks down the key differences between product-led growth (PLG) and sales-led growth (SLG) for agencies. Learn how each...
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Beyond Giftology: Maximizing Your Return on Relationships | Sara Hardwick

In this episode, Corey Quinn is joined by Sara Hardwick, Community Relationship Specialist at the Giftology Group, to discuss the powerful principles from John Ruhlin's new book, "Beyond Giftology." Sara shares...
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Calm the Chaos: Mastering Agency Leadership | Karl Sakas

Are you constantly putting out fires in your agency instead of strategically growing it? In this episode of the Deep Specialization podcast, Corey Quinn welcomes Karl Sakas, known as "the agency therapist" who helps...
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From Side Hustle to Sold: Scaling with Conversion Rate Optimization | Ned MacPherson

In this episode of Deep Specialization, host Corey Quinn sits down with Ned McPherson, Chief Growth Officer at Power Digital and founder of Endrock Growth and Analytics. Ned shares how he turned a side hustle into a...
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3 Secrets to Sustainable Agency Growth: Hiring, Specializing, and Knowing Your Why | Jacob Baadsgaard

Struggling to scale your agency and get ahead of your competition? In this episode, Corey welcomes Jacob Baadsgaard, Founder and CEO of Disruptive Advertising and Disruptive University, to break down his strategies...
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From Phone Book to Fortune: How Brandon Wheeler Scaled an Agency to Millions

In this episode, Corey chats with Brandon Wheeler, Founder/President at Marketing Six, about how he helped build Scorpion into a dominant force in legal marketing before stepping away to forge his own path. Brandon...
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Building a Burnout-Proof Agency That Can Scale w/ Steve Guberman

Sick of burning out with little growth to show for it? In this episode, Corey welcomes Steve Guberman, an agency coach and Founder of Agency Outsight, to find out what it takes to build and scale a sustainable,...
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How Niching Down Scaled This Agency to 700+ Clients

In this episode, Corey chats with Stephen Reinstein, Founder & CEO of Market Muscles, about how he scaled his niche web design agency to serve 700+ martial arts and dance studios. Stephen reveals how he built a...
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What Agency Owners Need to Know in 2025

Over the years, The Deep SpecializationTM Podcast has featured incredible guests and groundbreaking strategies that have helped thousands of agency owners niche down, specialize, and scale their businesses. Today,...
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