Stop Losing Clients in 90 Days—Here’s the Fix
New clients bailing in 90 days is a profit killer. Onboarding flops, ads tank, and they’re gone. But get them past six months, and most stick around for years. Retention is your goldmine—here’s how to mine it:
- Start Honest: Set real expectations. Overpromise, and you’re dead on arrival.
- Move Fast: First 30 days = instant wins. Show value or kiss them goodbye.
- Map Their Win: Build a journey they care about—like lead to enrollment for schools. Their goals, not yours.
Example: Picture a client signing up for lead gen. Day one, ads are live, leads roll in, and they’re hooked. OR screw it up—slow start, no results—and they’re out. Nail the early game, and they’re yours for the long haul.
Master delivering value early and often.
CQ