How to get on your target client's shortlist

Your ideal clients will only seriously shop a small handful of agencies.

Three to five at most.

If they don't already know your agency, the chances of getting on their shortlist are slim.

The chances they hire you are even slimmer.

One way to put the odds in your favor?

Make sure they know your agency and what makes you different before they start shopping.

Questions to ponder:

👉 Do our target clients know who we are and what makes us different?

👉 How are we staying top of mind for our target clients?

Have a great day!

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