Growth Bottlenecks Aren’t Failure—They’re a Sign of Agency Progress
Ever felt like your business keeps facing the same problems over and over?
Just reassured clients who were concerned that their business kept hitting bottlenecks in different departments. First operations broke, then they fixed it and marketing lagged, then they fixed that and sales struggled.
Here's the truth about growth cycles:
- Bottlenecks shift as you grow - When one area improves, pressure moves to the next constraint. This isn't failure—it's the natural evolution of a growing company.
- You're spiraling up, not going in circles - When issues reappear in the same department, they're different issues at a higher level. You're not repeating history; you're facing new challenges.
- Focus follows constraints - Smart leaders pour attention into whatever is currently limiting growth, then move to the next constraint when resolved.
Imagine a business that perfectly balances all departments simultaneously during growth. It doesn't exist. Real growth happens in spurts, with resources flowing to the most pressing bottlenecks.
Your "problems" may just be symptoms of success.