8-Figure Agency: Acquired!
Should you position your agency within a vertical market?
This decision could shape its future for years to come.
Ben Landers, Founder of Blue Corona, took the leap and niched down into the home services industry.
The result?
He grew the agency to 8-figures and recently sold it.
In this episode of Vertical Go-To-Market, Ben and I discuss:
- The decision to focus on a specific vertical
- Why specializing accelerated his agency’s growth
- How aligning marketing/sales teams can make a difference within your agency
- Obstacles and lessons in service delivery and product development
- And much more.
🎧 Listen to the episode now:
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Best,
CQ
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